Diversity and Inclusion (DEIA)
The $99 T-Shirt That Changed Fashion Forever

Introduction to a Movement
On the eve of his London Fashion Week runway show, American fashion designer Conner Ives grabbed a deadstock white T-shirt, stamped the words Protect the Dolls onto it with transfer paper, and pulled it over his head. No brand strategists. No marketing campaign. Just raw instinct — the kind leaders need to adopt more but rarely do.
The Dolls? Transgender women — a community facing escalating attacks on their rights, visibility, and safety. In queer communities, “doll” is a term of affection, pride, and belonging — a coded word that speaks volumes without explanation.
The next night, as Ives took his bow at the end of the fashion week catwalk, the Dolls T-Shirt didn’t just land — it detonated. It tore through social media, dominated fashion rankings, and hijacked global headlines. Conner Ives hadn’t just designed a T-shirt, he had triggered a marketing movement. And within 24 hours, over 2,500 orders flooded in — each one supporting Trans Lifeline, a community-driven organization providing crisis support to trans people in need.
From Slactivism To Cultural Power
For years, slogan tees were dismissed as slactivism — easy gestures without real substance. So how did Protect the Dolls hit differently? It wasn’t just a statement, it was a shield. A visible call to arms at a time when trans woman visibility is being ripped apart — in courts, in legislation, and in public discourse. The Dolls T-Shirts weren’t selling fashion, they were selling solidarity.
When I wore a "Orban Love Wins" message across the back of my Gucci jacket on the red carpet at the MTV EMAs in Budapest, Hungary, in 2021, it didn’t just generate support from the local LGBTQI+ community — it made global headlines. At the time, Hungary’s Prime Minister Viktor Orbán had recently pushed through legislation in 2021 that banned the depiction of LGBTQI+ content to minors, part of a broader crackdown on LGBTQI+ rights. In a country where state-sponsored discrimination was becoming law, the message wasn’t just a fashion choice — it was my act of protest, a show of solidarity, and a public stand against political repression.
Why Language Matters More Than Ever
It wasn’t just what Conner Ives said. It was how he said it. Protect. The. Dolls.
Short. Direct. Familiar, yet radical. In queer communities, "doll" is a term of endearment — a private language of affection and solidarity. But in the wider community, the word can sound flippant or even objectifying. From this standpoint, the slogan is polarizing but Ives didn’t care as he chose authenticity over universal approval.
As research from the Journal of Business Research shows, linguistic precision in branding isn’t decorative; it’s transformative. The right words create movements — and sometimes, they divide before they unite.
When Ives chose "Protect the Dolls" over safer slogans like "Support Trans Rights" or "Love the Dolls," he made a statement of solidarity as he didn’t aim for consensus or the safer more palatable version. He made a statement that was emotional, not clinical. Protective, not patronizing.
How A White T-Shirt Became A Weapon For Change
The ripple effect was immediate — and electric.
Pedro Pascal, beloved not just for his acting but for his visible support of the LGBTQ+ community (and brother to Lux Pascal, a trans woman herself), wore the Dolls T-Shirt alongside DJ Honey Dijon. Pop stars, Troye Sivan wore it during his Coachella set and Addison Rae wore hers on Instagram. Actor, Tilda Swinton reportedly ordered several for herself and her friends.
In fashion, often times this kind of celebrity endorsement feels choreographed, but here, it felt urgent — and real. The intersection of celebrity influence and grassroots activism created the perfect storm.
Meanwhile, across the pond, the UK Supreme Court handed down a regressive ruling on gender definition, excluding trans women from parts of the Equality Act protections. It felt like a slap to the community of people already fighting for basic dignity. The Dolls T-Shirt wasn’t just a fashion choice anymore; it was armor.
From Statement To Stand: The New Branding Imperative
In today’s world, the brands — and the leaders — who will shape the future won’t be the ones hiding behind aesthetics. They’ll be the ones brave enough to take sides, to build brands with purpose, to defend marginalized communities, to fight for transgender women, to challenge regressive gender stereotypes, and to recognize that preferred gender is no longer an opinion — it’s a human right. The world has changed. Leadership must catch up.
Protect the Dolls reminds us that fashion is always political, whether we’re ready for it or not.
I have no doubt that American designer Conner Ives will, in part, be remembered for the night he turned a DIY graphic T-shirt into a weapon of beauty, resistance, and solidarity.
Protect the Dolls wasn’t a whisper. It was a roar.
Conclusion
Because in a culture that still debates the validity of gender recognition certificates, silence isn’t neutrality. It’s complicity. And if you’re not brave enough to wear your beliefs on a deadstock white T-shirt — I have to ask you — are you really brave enough to lead at all?
Named Esquire’s Influencer of the Year, Jeetendr Sehdev is a media personality and leading voice in fashion, entertainment, and influence, and author of the New York Times bestselling phenomenon The Kim Kardashian Principle: Why Shameless Sells (and How to Do It Right).
FAQs
Q: What is the significance of the "Protect the Dolls" T-shirt?
A: The "Protect the Dolls" T-shirt is a symbol of solidarity and support for the transgender community, particularly transgender women, who are facing escalating attacks on their rights, visibility, and safety.
Q: How did the T-shirt become a movement?
A: The T-shirt became a movement when American fashion designer Conner Ives wore it on the catwalk during London Fashion Week, and it was subsequently worn by celebrities such as Pedro Pascal, Troye Sivan, and Tilda Swinton, creating a ripple effect and sparking a global conversation.
Q: What is the importance of language in branding and activism?
A: Language is crucial in branding and activism as it can create movements, divide, and unite people. The right words can be transformative, and linguistic precision is essential in conveying a message and creating a sense of solidarity and community.
Q: What is the new branding imperative?
A: The new branding imperative is for leaders and brands to take a stand, build brands with purpose, defend marginalized communities, and recognize that preferred gender is a human right. Leadership must be brave enough to take sides and challenge regressive gender stereotypes.
Diversity and Inclusion (DEIA)
The Forgotten Black Lesbian Dandies

The 2025 Met Gala theme, “Superfine: Tailoring Black Style,” celebrates the essence of Black dandyism, taking inspiration from style trailblazers like André Leon Talley, Dapper Dan, Langston Hughes, and James Baldwin. In tandem with the Costume Institute’s exhibition, the theme pays homage to the art of fine tailoring and the enduring style of Black men—from the 18th century through the Harlem Renaissance of the Roaring Twenties to present day. While the Met Gala primarily highlights this tradition through a lens of masculinity, it’s essential to recognize the often-overlooked contributions of women, particularly masculine-presenting lesbians, who were also pioneers of this style.
The Emergence of Female Dandies in the 1920s
During the 1920s, as jazz and blues dominated mainstream entertainment and echoed through every speakeasy from 110th Street to 155th in New York, a small group of women began embracing masculine attire—not just on stage, but in their everyday lives. Black queer artists and intellectuals played a pivotal role in shaping this style of dandyism. Like many queer people in early 20th-century America, they often had to hide their sexualities and gender identities. However, for masculine-presenting lesbians, their performance of masculinity—viewed as a kind of spectacle, much like modern-day drag—allowed for a degree of visibility and acceptance. By defying traditional notions of “masculine” and “feminine” dress and behavior, they carved out space for themselves.
Gladys Bentley: A Pioneer of Masculine Lesbianism
At famed speakeasies the Clam House and the Ubangi Club, Gladys Bentley became a prominent figure behind the piano and in front of it. Clad in a white three-piece suit with a trailing coat, a towering top hat, and a cane, the openly lesbian performer captivated audiences with bawdy, jazz-infused sets that included suggestive lyrics about her female lovers. She openly flirted with women in the crowd, embodying a suave, masculine persona that both defied and redefined gender expectations of the era. Bentley’s performances were more than entertainment—they were radical acts of visibility of masculine lesbianism at a time when few had ever witnessed such.
Stormé DeLarverie: The Guardian Angel of the Village
Fifteen blocks north at the Apollo Theater—and three decades later—emerged Stormé DeLarverie: performer, activist, and self-proclaimed “guardian angel of the Village.” A towering figure in both presence and queer legacy, DeLarverie is widely believed to have thrown the first punch at the Stonewall uprising, a claim supported by those closest to her. Stormé DeLarverie, born to an African American mother and a white father, was the only “male impersonator” in the Jewel Box Revue, a queer touring company during the 1950s and ’60s. While the other performers dressed in glittering dresses, DeLarverie stood out—famously photographed in a shawl-collar tuxedo. In another photograph, she appears in a wide-cut zoot suit and fedora, a pipe in hand, fully embodying the Black masculine style standard of that time.
The Legacy of Female Dandies
While Black dandyism is often narrated through the lens of male fashion icons, female and queer dandies have been undeniably present—though historically rendered invisible. Despite this erasure, their influence resonates deeply, not only within the Black queer community but also in contemporary fashion and culture, as seen in figures like Janelle Monáe, Lena Waithe, and others who continue to carry their legacy.
Conclusion
The story of Black dandyism is complex and multifaceted, encompassing not just the styles of Black men but also the pioneering efforts of masculine-presenting lesbians like Gladys Bentley and Stormé DeLarverie. Their contributions to the tradition of Black dandyism are a testament to the power of self-expression and the enduring impact of queer culture on fashion and society.
FAQs
- Q: What is the 2025 Met Gala theme?
A: The 2025 Met Gala theme is “Superfine: Tailoring Black Style,” celebrating the essence of Black dandyism. - Q: Who are some notable figures in the history of Black dandyism?
A: Notable figures include André Leon Talley, Dapper Dan, Langston Hughes, James Baldwin, Gladys Bentley, and Stormé DeLarverie. - Q: What role did masculine-presenting lesbians play in the development of Black dandyism?
A: Masculine-presenting lesbians, such as Gladys Bentley and Stormé DeLarverie, were pioneers in embracing masculine attire and performance, contributing to the visibility and acceptance of queer identities. - Q: How has the legacy of female dandies influenced contemporary fashion and culture?
A: The influence of female dandies can be seen in contemporary figures like Janelle Monáe and Lena Waithe, who continue to embody and evolve the traditions of Black dandyism and queer style.
Diversity and Inclusion (DEIA)
Target CEO’s Attempt To Boost Staff Morale Backfires

Facing a decline in customer goodwill and the measurable effects of a DEI-inspired boycott, Target CEO Brian Cornell broke his silence in an all-employee memo, which may have done more harm than good in quelling anxiety among Target staff, according to the Minnesota Star Tribune.
Key Facts
Acknowledging that Target has suffered a “tough few months” and that he and his leadership team have been noticeably absent in their silence, Cornell committed to share more with employees to reinforce the company’s values going forward.
He reiterated the company’s commitment to “inclusivity, connection, drive” as core values, even as Black faith leaders called for a customer boycott after Target rolled back its DEI initiatives earlier this year.
Since the end of January, immediately after Target announced its revised DEI policies, Target experienced 11 consecutive weeks of decreased foot traffic, with a slight uptick during April Holy Week, though April foot traffic ended off 3.3%, according to Placer.ai.
Also missing from Cornell’s message were any concrete steps that he and the leadership team will take to reverse course.
Key Background
Target created confusion among employees and customers after announcing in January that the company had concluded its diversity, equity and inclusion goals, ended reporting to outside diversity-focused surveys, such as HRC’s Corporate Equality Index and “evolved” its supplier diversity program that had supported minority-owned businesses. This followed a controversy surrounding Target’s Pride Month 2024 activities. Last June, the company rolled back its Pride Month selections and displays after experiencing a backlash the year before from some customers who felt the company’s merchandise choices were inappropriate. Yet the roll back in Pride Month 2024 left other customers feeling Target was abandoning support of the LGBTQ community.
No Longer Considered A Champion Of Diversity
Target previously has been considered a retail champion for diverse communities, but over the past year, it has lost much of that goodwill. Katya Skogen, the director of cultural insights at research firm Collage, reports that consumer trust in Target has dropped by four percentage points in the last six months to 78% with the steepest declines among Black and Hispanic consumers. In addition, there has been a nine-point drop in perceived relevance of the Target brand among Black Americans. “This marks a serious fracture in the emotional connection that has long been one of the brand’s greatest strengths,” Skogen shared. “At a time when trust in brands is already fragile, and consumers cautiously navigate economic uncertainty, Target is under mounting pressure to restore the credibility that once set it apart.”
Criticism Mounting
Retail consultant Carol Spieckerman said Cornell’s memo drew attention to the “communication vacuum without explaining it.” She added that in the email, Cornell acknowledged but didn’t take responsibility for the concerns and controversies surrounding the company. “The tone implies that things are happening around and to Target that are out of its control,” she continued. GlobalData’s Neil Saunders got much the same impression. He shared the memo, which appeared jumbled, lacked substance and was poorly crafted, “highlights the disconnect that has opened up between management and the shop floor.” He added, “No where does it spell out how problems will be remedied.”
Crucial Quote
“Many of Target’s issues are self-inflicted. The business seems to be in a weird state of inertia and denial. What’s strange is that Target isn’t a terrible business, it has many advantages and a lot of talent in its ranks, it just doesn’t seem to be able to marshal them properly. Leadership really needs to start connecting better with staff at all levels. At the moment it’s not so much leading as drifting,” GlobalData’s Saunders shared.
Tangent
Target is facing mounting troubles at checkout with self-checkout being limited in some stores and a previously established limit of ten items for self-checkout being enforced. Despite Target statements that self-checkout is offered in most stores and will remain, TheStreet’s Cody Kline reports that Target customers increasingly feel frustrated by “blocked machines, roped-off lanes, long lines and stressed-out cashiers.” Kline observed that the Target customer experience at checkout is getting worse, not better. “When perception doesn’t match the brand promise, trust erodes — quietly, but quickly,” she warned.
Conclusion
The crisis at Target is multifaceted, involving a decline in customer goodwill, decreased foot traffic, and a loss of trust among diverse communities. The company’s decision to roll back its DEI initiatives and the subsequent boycott have had significant consequences. To restore its credibility and reputation, Target must take concrete steps to address the concerns of its employees, customers, and stakeholders. This includes providing a clear plan to reverse the damage, taking responsibility for the company’s actions, and demonstrating a commitment to diversity, equity, and inclusion.
FAQs
Q: What is the current state of Target’s customer goodwill?
A: Target is facing a decline in customer goodwill due to its decision to roll back its DEI initiatives and the subsequent boycott.
Q: What are the consequences of Target’s decision to roll back its DEI initiatives?
A: The consequences include a decline in foot traffic, a loss of trust among diverse communities, and a decrease in consumer trust.
Q: What can Target do to restore its credibility and reputation?
A: Target must take concrete steps to address the concerns of its employees, customers, and stakeholders, including providing a clear plan to reverse the damage, taking responsibility for the company’s actions, and demonstrating a commitment to diversity, equity, and inclusion.
Q: How has the boycott affected Target’s sales?
A: The boycott has resulted in 11 consecutive weeks of decreased foot traffic, with a slight uptick during April Holy Week, though April foot traffic ended off 3.3%.
Q: What is the current state of Target’s self-checkout system?
A: Target is facing mounting troubles at checkout with self-checkout being limited in some stores and a previously established limit of ten items for self-checkout being enforced.
Diversity and Inclusion (DEIA)
The Silence After the Spotlight: What Happened to Health Equity?

The last five years ushered in a wave of performative urgency across the healthcare industry — a tidal surge of press releases, C-suite appointments and purpose-driven campaigns declaring a new era of commitment to diversity, equity and inclusion. For many who have spent their careers in the trenches of health disparities work, it felt like a long-awaited reckoning — a rare window to push real, systemic change.
The Reality of Health Equity Efforts
But now, with the political winds shifting and legal uncertainties clouding the DEI landscape, many of the loudest voices have gone eerily quiet. Initiatives are quietly being sunset. Equity teams are being dissolved. Former champions have disappeared from panels and podiums. What once appeared to be a movement now feels more like a marketing cycle that expired.
Was Health Equity Just a Fad?
It’s fair to ask: was health equity just the latest healthcare “hustle”? Another badge for visibility? A convenient way to be on trend? Many of the early warning signs were there: initiatives announced without infrastructure, funding that never materialized and leadership roles created without authority or resources. DEI professionals were invited into rooms — but too often not given a voice. They were handed lofty titles, yet asked to color inside predetermined lines. Meanwhile, their organizations basked in applause for appearances, not results.
What Happened to Health Equity?
What happened? The generous interpretation is that legal and political pressures forced a change in strategy. But even that framing lets too many leaders off the hook. Because you can alter rhetoric without abandoning values. You can evolve your messaging without walking away from your mission. The truth is more uncomfortable: some organizations weren’t ever serious about this work to begin with. They were renting values, not owning them.
The Impact on Health Equity Leaders
Let’s not sugarcoat this moment. Many health equity leaders feel betrayed. They feel used. And they’re right to feel that way. Because what’s at stake isn’t just credibility — it’s people’s lives. Vulnerable communities that experience the harshest disparities in health outcomes don’t have the luxury of waiting for politics to stabilize or organizational priorities to realign. So, where do we go from here?
Moving Forward
1. Stay the Course—Even If the Spotlight Is Gone
Now is not the time to back down. In fact, real leaders will show themselves in what they do now, when the noise has died down and the easy accolades are gone. Organizations that meant what they said should continue to drive toward health equity goals however they are described — if necessary, under new language or frameworks. Call it quality. Call it population health. Call it patient-centeredness. But don’t stop doing the work just because the branding changed. Leadership is not about doing what’s popular — it’s about doing what’s right, even when it’s uncomfortable.
2. Demand Accountability—for Past Commitments and Present Silence
We cannot normalize the kind of strategic amnesia now unfolding across healthcare. When organizations made bold pronouncements in 2020, they weren’t just symbolic gestures — they were public commitments. And commitments matter. It’s time to ask the uncomfortable questions: What happened to your health equity agenda? Why are your equity leaders gone? Where did the funding go?
3. Integrate Equity into the Broader Healthcare Fix
The biggest opportunity we’ve missed is also our most urgent one: integrating the health equity conversation into broader healthcare reform. The same systemic issues — misaligned incentives, fragmented care, access barriers, clinician burnout — that fail everyone fail the most vulnerable people first and worst. Equity isn’t a separate issue. It’s the canary in the coal mine. Fixing equity and fixing healthcare are not competing goals — they are convergent ones. If we design a system that works for the most complex, marginalized patients, we design a system that is better for everyone.
Conclusion
So, yes, some of what we saw over the past few years was performative. Some of it was opportunistic. Some of it was a hustle. But it wasn’t for everyone, and we can’t afford to let our cynicism dictate the future. Because while some leaders may be done with health equity, health equity isn’t done with us. The disparities are still there. The patients are still suffering. The trust is still broken. And our obligation remains — especially if we want to call ourselves a just and compassionate healthcare system. Real leadership in this moment isn’t loud. It’s consistent. It’s not in the spotlight. It’s in the follow-through. And it doesn’t waver when the applause and recognition stops.
FAQs
- Q: What is health equity?
- A: Health equity refers to the principle of ensuring that all individuals have an equal opportunity to achieve optimal health, regardless of their background, socioeconomic status, or demographic characteristics.
- Q: Why did health equity initiatives seem to fade away?
- A: Health equity initiatives appeared to fade away due to a combination of factors, including shifting political winds, legal uncertainties, and a lack of genuine commitment from some organizations.
- Q: How can we move forward with health equity efforts?
- A: Moving forward requires staying committed to health equity goals, demanding accountability from organizations, and integrating equity into broader healthcare reform efforts.
- Q: Why is integrating equity into healthcare reform important?
- A: Integrating equity into healthcare reform is crucial because it addresses the systemic issues that disproportionately affect vulnerable communities, ultimately leading to a better healthcare system for everyone.
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