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Innovation and Technology

AI Agents Are Your New Coworkers

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AI Agents Are Your New Coworkers

AI Agents Are Your New Coworkers

The Evolution of AI-Powered Assistants

AI-powered assistants are firmly embedded in B2B technologies and workflows, engaging prospects and customers in conversations across channels and automating back-end tasks to improve marketing and sales productivity. They’ve facilitated and learned from billions of interactions with prospects, customers, and go-to-market teams. Now they’re smarter, capable of functioning at a higher level, and gaining autonomy as adoption increases and agentic AI capabilities evolve.

The Rise of Agentic AI

While most AI “agents” on the market now are not truly agentic, today’s AI assistants are rapidly evolving into tomorrow’s agents, with increasing levels of autonomy and adaptability. Specialized AI agents will further enhance digital experiences and support the work of human teams across functions. Within three years, agentic AI will impact every area of the business for both buyer and seller, transforming human and nonhuman interactions throughout the purchasing journey and post-sale customer experience.

The Benefits of AI Coworkers

AI coworkers such as virtual assistants, agents, copilots, and autonomous workplace assistants continuously learn to analyze, interpret, and take action on data in context of the systems and processes used to communicate and get work done. Already, 83% of automation decision-makers at B2B and B2B2C organizations expecting to accelerate their investment in AI agents or digital coworker technologies in the next 12 months say that genAI capabilities would have a greater impact on their investment decision, according to Forrester’s Automation Survey, 2024.

How AI Agents Can Help

  • Improve marketing’s ability to remove friction for buyers and customers. Prospect- and customer-facing AI agents play a crucial role in meeting modern B2B buyers where they are in the complex purchasing journey and enabling the next step. These AI coworkers empower self-directed buying, acting as a personalized concierge that understands, guides, and supports buyers and customers across delivery channels and modalities. In some scenarios, the AI agent itself will act as the customer.
  • Increase efficiency and effectiveness in sales prospecting and opportunity management. AI agents act as an extension of revenue teams, automating outreach while working in the background to coordinate and schedule meetings, provide feedback and coaching through role-play, and forecast deals. Agentic process automation will enable B2B organizations to sense and respond to more nuanced buying signals from natural language interactions to help progress opportunities and increase win rates.
  • Elevate product innovation and guided experiences. With computer use capabilities, AI agents will become the new digital experience and software product end users, accessing and using interfaces just as a human would. You should already be considering the agent UX in addition to the opportunity for product-led growth companies to deliver more personalized, self-serve experiences in their products. AI agents will be instrumental in monitoring and influencing product value recognition.

Orchestrating AI Agents

With multiple AI agents in play across marketing, product, and sales, orchestration will be critical: They need to cooperate with one another to plan and take action on multistep processes, choreograph their sequences of steps within those processes, share data and generated outputs in real time, and resolve any conflicting next-action recommendations.

Conclusion

B2B organizations that embrace AI agents and agentic processes to create better experiences for their buyers, customers, and partners — and their internal teams —will outperform their competitors and create long-term, sustainable growth. By leveraging AI agents, organizations can improve marketing, sales, and product innovation, ultimately leading to increased efficiency, effectiveness, and customer satisfaction.

FAQs

What is agentic AI? Agentic AI refers to the increasing autonomy and adaptability of AI-powered assistants, which will enable them to function at a higher level and make decisions independently.

How will AI agents impact B2B organizations? AI agents will transform human and nonhuman interactions throughout the purchasing journey and post-sale customer experience, improving marketing, sales, and product innovation.

What are the benefits of AI coworkers? AI coworkers will continuously learn to analyze, interpret, and take action on data, improving marketing and sales productivity, and enhancing digital experiences and supporting the work of human teams across functions.

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Innovation and Technology

The Gap Widens Between Large and Small Companies

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The Gap Widens Between Large and Small Companies

Can Large Corporations Still Innovate?

Debunking the Myth of Displacement

Research and news headlines are replete with the idea that traditional large companies can’t innovate, and that smaller digital companies will render many larger ones extinct. While we’ve seen numerous startups of the last thirty years not only disrupt businesses but become the megacorporations of today, we wondered whether this disruption is accelerating with the momentum of digital revolution. In particular, we wanted to see whether large established corporations are being increasingly displaced by new technologies, or whether they’re actually leveraging digital and other new technologies to innovate and grow.

Corporate Innovation: Not a Lost Art

Many traditional large corporations have successfully adapted to the digital era, embracing innovation and technology to stay ahead of the competition. In fact, a significant number of these corporations have created entirely new businesses or acquired innovative startups to fuel growth. This demonstrates that size alone is no barrier to innovation and that even large corporations can transform themselves to meet the changing market landscape.

Leveraging Technology

Large corporations are leveraging various digital technologies, including artificial intelligence (AI), cloud computing, blockchain, and the Internet of Things (IoT), to drive innovation. They are using these technologies to create new products, services, and business models that meet the evolving needs of customers. Moreover, they are applying these technologies to streamline processes, improve operational efficiency, and enhance customer experience.

A Case in Point: Traditional Banking

The banking industry is an excellent example of a traditional large corporation adapting to the digital age. Many established banks have transformed themselves to remain competitive, acquiring fintech companies and investing heavily in digital technology. Today, digital banking services are an essential part of their offerings, with mobile banking apps, online trading platforms, and contactless payments becoming the norm.

Conclusion

In conclusion, our research has shown that traditional large corporations can indeed innovate, leveraging digital and other new technologies to stay ahead of the curve. Rather than being displaced, these corporations have adapted to the changing landscape, embracing innovation to drive growth and stay competitive.

Frequently Asked Questions

Q: Are traditional large corporations really becoming extinct?

A: No, our research indicates that traditional large corporations are adapting to the digital era and continuing to innovate and grow.

Q: What is driving this change?

A: The widespread adoption of digital technologies, such as AI, cloud computing, and IoT, is driving innovation across all industries.

Q: What role do digital technologies play in corporate innovation?

A: Digital technologies are being used by corporations to create new products, services, and business models, streamline processes, improve operational efficiency, and enhance customer experience.

Q: What can we expect to see in the future?

A: We expect to see more traditional large corporations continuing to innovate and adapt to the changing landscape, leveraging digital and other new technologies to stay competitive and drive growth.

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Innovation and Technology

Education and Digital Inclusion

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Education and Digital Inclusion

Introduction: Technology for Social Change

Technology has the power to transform the way we live, work, and learn. In today’s digital age, it is no longer a luxury, but a necessity for social change. As technology continues to evolve, it is crucial that we harness its potential to bridge the digital divide and ensure that everyone has equal access to the opportunities it provides.

The Digital Divide: A Growing Concern

The digital divide is a growing concern worldwide, with millions of people lacking access to the internet and digital tools. This divide not only limits access to information and opportunities but also perpetuates social and economic inequalities. In many parts of the world, digital exclusion is a reality, and it is often exacerbated by factors such as poverty, lack of infrastructure, and limited access to education.

Education and Digital Inclusion: The Connection

Education is a powerful tool for social change, and digital inclusion is a critical component of this process. Education provides individuals with the skills and knowledge necessary to navigate the digital world, access information, and participate in the global economy. By providing equal access to digital technologies, we can empower individuals to improve their lives, build better futures, and contribute to a more equitable and just society.

Challenges and Opportunities

Challenges

Despite the many benefits of digital inclusion, there are significant challenges to overcome. These include:

  • Lack of infrastructure: In many parts of the world, infrastructure is limited, making it difficult to access the internet and digital tools.
  • Cost: Digital devices and internet access can be expensive, making it difficult for low-income individuals to afford.
  • Lack of digital literacy: Many people lack the skills and knowledge necessary to effectively use digital technologies.

Opportunities

Despite these challenges, there are many opportunities for digital inclusion:

  • Mobile devices: Mobile devices have made it possible for people to access the internet and digital tools, even in areas with limited infrastructure.
  • Low-cost internet: Low-cost internet options are becoming increasingly available, making it more affordable for people to access the internet.
  • Digital literacy programs: Many organizations are offering digital literacy programs, providing individuals with the skills and knowledge necessary to effectively use digital technologies.

Conclusion

In conclusion, education and digital inclusion are critical components of social change. As technology continues to evolve, it is crucial that we prioritize digital inclusion and ensure that everyone has equal access to the opportunities it provides. By addressing the challenges and seizing the opportunities, we can build a brighter future for all.

FAQs

What is digital inclusion?

Digital inclusion is the process of ensuring that everyone has equal access to digital technologies and the internet. This includes providing individuals with the skills and knowledge necessary to effectively use digital technologies.

What are the benefits of digital inclusion?

The benefits of digital inclusion include:

  • Improved access to information and opportunities
  • Increased economic opportunities
  • Greater social inclusion

How can we achieve digital inclusion?

We can achieve digital inclusion by:

  • Providing low-cost internet options
  • Offering digital literacy programs
  • Improving infrastructure

What is the impact of digital exclusion?

The impact of digital exclusion can be significant, including:

  • Limited access to information and opportunities
  • Perpetuation of social and economic inequalities
  • Increased social exclusion

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Innovation and Technology

Funding Eureka!

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Creating a Capital Market for Inventions

A New Way to Finance Innovation

My company, Intellectual Ventures, is often misunderstood. We’ve been reviled as a patent troll – an outfit that buys up patents and then uses them to hold up innocent companies. But that’s not our goal. We’re actually trying to create a capital market for inventions, similar to the venture capital market that supports start-ups and the private equity market that revitalizes inefficient companies.

The Current System is Broken

The current system for financing innovation is broken. There are many talented entrepreneurs and researchers with great ideas, but they often lack the resources to turn those ideas into reality. Meanwhile, the traditional sources of funding, such as venture capital and grants, are limited and often tied up in bureaucratic red tape.

A New Model for Financing Innovation

Our goal is to create a new model for financing innovation. We’re building a marketplace where inventors can buy and sell patents, and where investors can invest in the next big idea. This will allow us to tap into the vast resources of the patent portfolio and bring new and innovative technologies to market.

The Benefits of a Patent Market

A patent market would have many benefits. It would allow inventors to monetize their ideas and create a new source of revenue. It would also allow investors to diversify their portfolios and participate in the next big thing. And it would create a new way for companies to access the technologies they need to stay competitive.

Omitting the Trolls

But how can we ensure that patent trolls, who buy up patents solely to sue others, are kept out of the market? We believe that a robust patent market will be self-regulating, with clear rules and standards for what constitutes a legitimate patent and how it can be used. We’ll also work with regulatory bodies to ensure that patent owners are transparent about their intentions and that the market is free from abuse.

The Future of Innovation

If we can create a patent market that works, we’ll see a surge in innovation. We’ll see more entrepreneurs with great ideas backed by the resources they need to bring those ideas to life. We’ll see companies that are able to access the technologies they need to stay ahead of the competition. And we’ll see a new era of growth and prosperity, driven by the power of human ingenuity.

Conclusion

Creating a capital market for inventions is not a trivial task, but it’s essential if we want to unleash the full potential of human innovation. We believe that by working together, we can create a system that encourages and rewards innovation, rather than stifling it. And we’re confident that our efforts will lead to a brighter future for all.

FAQs

Q: What is Intellectual Ventures?

A: Intellectual Ventures is a company that seeks to create a capital market for inventions, similar to the venture capital market that supports start-ups and the private equity market that revitalizes inefficient companies.

Q: Are you a patent troll?

A: No, we are not a patent troll. We’re a company that’s trying to create a new way for inventors to monetize their ideas and for investors to participate in the next big thing.

Q: How will you prevent patent trolls from abusing the system?

A: We believe that a robust patent market will be self-regulating, with clear rules and standards for what constitutes a legitimate patent and how it can be used. We’ll also work with regulatory bodies to ensure that patent owners are transparent about their intentions and that the market is free from abuse.

Q: How will this benefit society?

A: A patent market will lead to a surge in innovation, as inventors are able to monetize their ideas and bring new technologies to market. This will lead to economic growth, new jobs, and improved standards of living.

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