Innovation and Technology
AI and Platforms Challenge a Key Management Theory. Again

The Boundary of the Firm
Where should a leader set the boundaries of the company? Initially, this question related to employees vs partners and relied on economic theories of transaction costs. For instance, should the leader of a company making automobiles directly employ people making engines, or should it outsource the engine (or subcomponents of it) to suppliers in a different company?
This is not a trivial or purely theoretical question. The chairman of Ford has admitted that his company struggles to build a fully electric vehicle because it has thousands of suppliers, each with its own software for its own components. Control of all parts of the business model, from manufacturing to sales, is what has allowed Tesla to break into what many considered a closed industry.
The Evolution of Firms
The general trend has been to outsource many parts of an operation so that each firm focuses on its unique competence. The result (usually) results in products of higher quality and lower cost. However, there are some notable exceptions, such as Boeing, where firms outsourced too much and proved unable to consistently integrate thousands of suppliers into a single product.
This question evolved into where new ideas should come from. Should a leader rely exclusively on employees inside of the firm to think of new innovative ideas, or should the company solicit opinions from people outside of the company’s walls? The latter, labeled "open innovation," dramatically accelerated the pace, scope, and creativity of company innovations.
Multi-Sided Platforms and AI
Multi-sided platforms changed the conventional wisdom on firm boundaries again. Expedia books more travel than any other firm in the world and yet does not own a plane, boat, car, or hotel room. Not only does it not own its own supply, it does not even control its supply. An airline can discontinue a flight route without Expedia’s consent. Or, absent a contract, a hotel can remove itself from Expedia’s inventory. This change generated a shift in research on leadership, expanding beyond advice for how a company CEO should lead employees and activities within a firm to how a company CEO should orchestrate activities with partners in an ecosystem of companies.
The proliferation of AI inside companies will propel another shift in the firm’s boundaries. Whereas open innovation brings ideas from other people inside the firm, AI brings all human knowledge to every employee, customer, and competitor. The CEO is no longer the person in the company with the most wisdom or knowledge. In many instances, the CEO’s role is first to accelerate AI adoption to improve employee productivity, second to promote thinking about how AI could improve customer offerings, and third to prioritize which AI-powered projects should proceed to implementation.
Broader Impact
Narrowing the boundaries of a firm does not just impact the firm or its supply chain. If many firms decide to move some of their existing positions "outside the company" to AI, we will see a major drop in overall employment. This part of the story is already well-known. This article shows the company-specific logic that flows into larger trends.
Conclusion
The debate about the boundaries of the firm is ongoing and will continue to evolve as AI and multi-sided platforms shape the business landscape. Leaders must be prepared to adapt and innovate in response to these changes, or risk being left behind.
Frequently Asked Questions
- What is the main point of this article?
- The main point is that the boundaries of the firm are changing due to AI and multi-sided platforms, and leaders must adapt to these changes.
- What are the implications of AI on the firm’s boundaries?
- AI brings all human knowledge to every employee, customer, and competitor, making the CEO no longer the person with the most wisdom or knowledge.
- What is the impact of AI on employment?
- If many firms decide to move some of their existing positions "outside the company" to AI, we will see a major drop in overall employment.
Innovation and Technology
The Future of Project Management: How AI and Automation are Changing the Game

As emerging tech trends continue to shape the modern workplace, project management is no exception. With the rise of artificial intelligence (AI) and automation, the traditional project management landscape is undergoing a significant transformation. In this article, we’ll explore how AI and automation are revolutionizing the project management industry, and what it means for professionals and organizations alike.
The Current State of Project Management
Project management has always been a complex and time-consuming process, involving multiple stakeholders, tasks, and resources. Traditional project management methods, such as Waterfall and Agile, have been widely used, but they have their limitations. These methods often rely on manual data entry, tedious reporting, and human error, which can lead to delays, cost overruns, and poor project outcomes.
The Role of AI in Project Management
AI is changing the game in project management by providing a new level of efficiency, accuracy, and speed. AI-powered project management tools can automate routine tasks, such as data entry, reporting, and forecasting, freeing up project managers to focus on high-value tasks like strategy, decision-making, and team collaboration. AI can also analyze large datasets, identify patterns, and provide insights that humans may miss, allowing for data-driven decision-making.
Key Benefits of AI in Project Management
Some of the key benefits of AI in project management include:
Improved Data Accuracy
AI-powered tools can analyze large datasets, reducing the risk of human error and providing accurate insights for better decision-making.
Enhanced Collaboration
AI can facilitate seamless communication and collaboration among team members, stakeholders, and customers, reducing misunderstandings and conflicts.
Increased Efficiency
AI can automate routine tasks, freeing up project managers to focus on high-value tasks, improving productivity and reducing project timelines.
Better Resource Allocation
AI can analyze resource utilization, identify bottlenecks, and provide recommendations for optimized resource allocation, ensuring projects are completed efficiently and effectively.
Challenges and Limitations of AI in Project Management
While AI is transforming project management, there are also challenges and limitations to consider:
Data Quality
AI is only as good as the data it’s trained on. Poor-quality data can lead to inaccurate insights and poor decision-making.
Bias and Unfairness
AI systems can be biased and unfair, perpetuating existing inequalities and biases in the workforce.
Cybersecurity Risks
AI-powered project management tools can be vulnerable to cyber threats, compromising project data and intellectual property.
Automation in Project Management
Automation is another key trend in project management, aimed at streamlining processes, reducing costs, and improving efficiency. Automation can:
Streamline Processes
Automate repetitive tasks, such as data entry, reporting, and forecasting, freeing up project managers to focus on high-value tasks.
Reduce Costs
Automate processes, reducing labor costs, and improving resource utilization.
Improve Efficiency
Automate processes, reducing errors, and improving project timelines.
Conclusion
In conclusion, the future of project management is being shaped by AI and automation. While there are challenges and limitations, the benefits are undeniable. As professionals and organizations, we must be aware of the limitations and biases of AI systems and ensure that they are designed and implemented with fairness, transparency, and accountability in mind. By embracing AI and automation, we can create a more efficient, effective, and collaborative project management landscape, revolutionizing the way we work and achieve our goals.
FAQs
Q: What is the role of AI in project management?
A: AI is changing the game in project management by providing a new level of efficiency, accuracy, and speed. AI-powered project management tools can automate routine tasks, analyze large datasets, and provide insights for better decision-making.
Q: What are the benefits of AI in project management?
A: Some of the key benefits of AI in project management include improved data accuracy, enhanced collaboration, increased efficiency, and better resource allocation.
Q: What are the challenges and limitations of AI in project management?
A: The challenges and limitations of AI in project management include data quality, bias and unfairness, and cyber security risks.
Q: What is the role of automation in project management?
A: Automation is another key trend in project management, aimed at streamlining processes, reducing costs, and improving efficiency. Automation can automate repetitive tasks, reduce labor costs, and improve resource utilization.
Q: How can I get started with AI and automation in project management?
A: To get started with AI and automation in project management, you can begin by identifying areas where automation can improve efficiency, start using AI-powered tools, and develop a plan for implementing AI and automation in your organization.
Innovation and Technology
How to Achieve the Promise of Generative AI

Why Generative AI Pilots Fail
Generative AI is a powerful tool, but our ability to get significant value from it continues to be stymied. No killer apps have emerged. Enterprises have done countless pilots, yet very few get into production. Our research says somewhere between 70 and 90% fail. That’s a horrendous failure rate.
Why the Generative AI Pilots Fail
Generative AI is indeed a useful tool. The pilots fail at an astronomical rate because enterprises are not putting the tools to work properly. They don’t assign tasks with a meaningful and significant ROI.
Stop Searching for the Killer App
There is no big diamond in the ring. When there is one, it doesn’t seem justifiable given the enormous effort required to redo the digital core.
Where Generative AI HAS Made a Difference
The pilots that did go into production actually had compelling results. Studying these pilots demonstrates what it takes to get a disruptive and significant return from generative AI, the shorter commute.
Infusing AI into Business Processes
For example, generative AI has been successful in the audit function. Radically improving the audit process did not involve a killer app. Instead, the auditors reframed the problem. You get an investable process when you reframe the problem into: How do I infuse the tech stack with AI?
The Successful Generative AI Pilots
These companies purchased access to a CMM. They had to rearchitect their cloud systems so they produced more reliable data. This included moving their legacy mainframe systems into the cloud. They had to retire technical debt and close the white spaces between their different technology solutions so that the rest could work seamlessly.
The Three Towers of Work
The successful generative AI pilots received significant investment across three distinct towers.
- Technology. These companies purchased access to a CMM. They had to rearchitect their cloud systems so they produced more reliable data.
- Data. Their tech stack needed to get better and more reliable. This required data cleansing.
- Business Process Engineering. This is often the most overlooked element. The companies with successful pilots had to change their operations team. They had to alter how they interacted with the workflow.
Handsome Rewards When Done Right
Deloitte and Ernst & Young used generative AI to completely transform their audit function. For example, fraud detection substantially improved. They need fewer people to achieve far better results.
The Generative AI Journey Is Neither Short Nor Cheap
These journeys are neither short nor cheap. Currently, there’s a standard one-to-one ratio between implementing an app and the effort for tech services to implement it. These AI implementations are one-to-12:50 to 20. Much more investment in the organization is required.
Conclusion
In my opinion, you should not be looking for the 100 places to add AI across all your business functions. Instead, select one or two areas where you think generative AI can make a substantial difference…and be willing to make the sizable investment across all three towers of work to actually get the benefits ChapGTP originally promised. And stop searching for that killer app!
FAQs
Q: What is the main challenge with generative AI pilots?
A: The main challenge is that enterprises are not putting the tools to work properly, leading to a high failure rate.
Q: What is the key to successful generative AI implementation?
A: The key is to reframe the problem and focus on infusing AI into business processes, not just searching for a killer app.
Q: What are the three towers of work that are required for successful generative AI implementation?
A: The three towers are technology, data, and business process engineering.
Q: Why is the generative AI journey neither short nor cheap?
A: The journey requires significant investment across all three towers of work, leading to a longer and more costly process.
Innovation and Technology
Digital Health for All: The Future of Personalized Healthcare

Introduction: Technology for Social Change
The healthcare industry is on the cusp of a revolution, driven by the rapid advancements in digital technology. With the increasing availability of data and sophisticated analytics, healthcare providers are empowered to offer personalized care that is tailored to individual needs. The concept of “digital health for all” is no longer a distant dream, but a reality that is transforming the lives of millions worldwide. In this article, we’ll explore the future of personalized healthcare and how it’s being shaped by digital technology.
The Rise of Digital Health
The digital health landscape has evolved significantly in recent years. From telemedicine platforms to patient engagement apps, the options are endless. The key to success lies in harnessing the power of data to create a seamless experience for patients and healthcare providers alike.
Data-Driven Medicine
The foundation of personalized healthcare is built on robust data. Electronic Health Records (EHRs) and mobile apps are just a few examples of how data is being leveraged to improve patient care. With the ability to track vital signs, monitor medication adherence, and receive personalized recommendations, patients are empowered to take control of their health.
Telemedicine: Bridging the Gap
Telemedicine has revolutionized the way patients access healthcare. With the ability to connect with healthcare providers remotely, patients can receive timely attention without the need for in-person visits. This not only improves accessibility but also reduces wait times and increases patient satisfaction.
Virtual Reality and Augmented Reality
The integration of virtual and augmented reality technologies is pushing the boundaries of telemedicine. Patients can now engage in immersive experiences that simulate real-world scenarios, providing a more engaging and effective treatment plan. VR and AR also enable remote therapy sessions, allowing patients to connect with healthcare providers from anywhere in the world.
Personalized Medicine: The Future of Treatment
Personalized medicine is the next frontier in healthcare. By analyzing an individual’s genetic profile, medical history, and environmental factors, healthcare providers can create a tailored treatment plan. This approach has shown promising results in the treatment of chronic diseases, such as diabetes and Alzheimer’s.
Artificial Intelligence and Machine Learning
AI and ML are transforming the way healthcare providers approach treatment. By analyzing vast amounts of data, these technologies can identify patterns and predict patient outcomes. This enables healthcare providers to make data-driven decisions and provide more effective treatment.
Challenges and Opportunities
While the future of digital health is bright, there are challenges to be addressed. Security concerns, data breaches, and regulatory hurdles are just a few of the obstacles facing the industry. However, the opportunities far outweigh the challenges. With the right approach, the benefits of digital health can be harnessed to create a healthier, more connected world.
Conclusion
As we move forward in the era of digital health, it’s clear that the future of personalized healthcare is bright. With the convergence of data, technology, and human expertise, patients can expect a more accurate diagnosis, more effective treatment, and better outcomes. As healthcare providers, it’s our responsibility to harness the power of digital health to create a healthier, more connected world.
FAQs
Q: What is digital health?
A: Digital health refers to the use of digital technologies to improve patient care, reduce healthcare costs, and increase accessibility to healthcare services.
Q: What is telemedicine?
A: Telemedicine is the remote delivery of healthcare services, such as consultations, diagnosis, and treatment, using digital communication technologies.
Q: What is personalized medicine?
A: Personalized medicine is the tailoring of medical treatment to an individual’s unique characteristics, such as genetic profile, medical history, and environmental factors.
Q: What is the role of AI and ML in healthcare?
A: AI and ML are being used to analyze vast amounts of patient data, identify patterns, and predict patient outcomes, enabling healthcare providers to make data-driven decisions and provide more effective treatment.
Q: What are the challenges facing the digital health industry?
A: Some of the challenges facing the digital health industry include security concerns, data breaches, regulatory hurdles, and the need for standardization and interoperability.
Q: What is the future of digital health?
A: The future of digital health is bright, with the potential to transform the way we access and receive healthcare. With the increasing availability of data, AI, and ML, healthcare providers will be able to provide more accurate diagnoses, more effective treatments, and better outcomes.
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