Global Trends and Politics
More Fast-Food Chains Adopt Fun, Flavored Drinks

Chick-fil-A’s Pineapple Dragonfruit Beverages: A New Era of Drink Innovation in Fast Food
Fast-food chains are going all in on fun beverages to attract younger consumers. Chick-fil-A, known for its straightforward menu of fried chicken and waffle fries, is selling seasonal Pineapple Dragonfruit drinks. Yum Brands’ Taco Bell installed a beverage concept called Live Mas Café inside one of its California locations. McDonald’s is in its second year of testing its drinks-focused spinoff, CosMc’s.
Restaurant operators are betting that drinks with exotic flavors, bright colors, and high caffeine and sugar counts will mean higher sales – and better margins. Fast-food chains are increasingly adding beverage options and widening the number of items within that segment. Refreshers and agua frescas are increasingly showing up on menus, while fast-food chains expand their specialty iced coffee, hot chocolate, and energy drink options, according to market research firm Datassential.
Fast-food chains’ recent focus on drinks mirrors the broader restaurant industry as the number of beverage-focused concepts climbs. More regional coffee shops are coming for Starbucks’ crown. Plus, consumers have embraced buying drinks beyond coffee, such as bubble tea and "dirty soda," the Utah trend of adding syrups, creamers, and juice to soda that has spread nationwide.
More and more full-scale establishments are basing their entire businesses on the growing segment. Beverage chains Swig, 7 Brew Drive Thru Coffee, and Gong Cha are among the 10 fastest-growing quick-service restaurant chains by sales, according to restaurant market research firm Technomic.
The trend also follows the decades-long decline in soda consumption since its peak in 2000.
"At the consumer moves away from the traditional soda, there’s an opportunity for operators and different brands to bring something signature to the table that is more in line with their brand in certain instances, but also an opportunity to potentially charge a little more," said Michael Parlapiano, managing director of the Culinary Edge, a consulting firm that has helped Noodles & Company, McDonald’s, and First Watch on menu offerings.
Attracting Gen Z
Restaurants are hoping hot chocolate and flavored lemonades can help build loyalty with Gen Z consumers.
Compared to previous generations, Gen Z is the most open to new flavors and comes from the most diverse backgrounds. Gen Z’s openness gives fast-food chains more latitude to explore more unusual offerings, such as butterfly pea or ube, according to Parlapiano. Monin, a French company best known for its flavored syrups, tapped yuzu, an East Asian citrus fruit, as its flavor of the year for 2025.
Traditionally, large fast-food chains are less likely to experiment with such audacious flavors, but even they have stepped outside of their comfort zones. For example, Wendy’s current lemonade lineup includes blueberry pomegranate and pineapple mango – two choices that have paid off for the burger giant.
"Our premium craft lemonades are also incredibly loved by our customers, and this product over-indexes with Hispanic consumers and Gen Z," Wendy’s U.S. Chief Marketing Officer Lindsay Radkoski said at a recent investor event.
Beyond the Soda Fountain
For some chains, beverages have taken center stage as an area for improvement – and future sales growth.
"We recognize that it’s not just about carbonated sodas anymore," El Pollo Loco CEO Liz Williams told CNBC. "So we did a deep dive in beverage innovation this year."
El Pollo Loco’s expanded drink offerings now include more flavors of its Aguas Frescas, which are fruit-infused waters. Future drink innovation could mean following the mashup trend, such as selling horchata coffee, Williams said.
Wendy’s also wants more of its customers to order drinks. Roughly 30% of Wendy’s customers do not add a beverage to their order, according to a recent investor presentation.
"This is an opportunity for growth when these are highly profitable," Wendy’s U.S. President Abigail Pringle told analysts.
In many cases, beverages generate higher profits and are easier to add to menus than a new food item. While a customer sees a new flavor, for the workers making the drinks, it’s just swapping out a syrup flavor or adding a new drizzle on top. With just a little more labor, restaurants can charge a lot more. Plus, syrups also usually have longer expiration dates than food items and are easier to store, according to Datassential’s Conaghan.
Conclusion
The rise of drinks with unique flavors, colors, and sugar counts is a game-changer for the fast-food industry. As consumers increasingly seek out new and exciting beverages, restaurants are stepping up their game to meet the demand. From pineapple dragonfruit to mango lassi, the possibilities are endless. With the potential for higher profits and increased customer loyalty, it’s no wonder that drinks are becoming a key area of focus for many restaurants.
FAQs
Q: What are some examples of unique flavors that fast-food chains are offering?
A: Examples include butterfly pea, ube, yuzu, and horchata.
Q: Why are fast-food chains focusing on drinks?
A: Fast-food chains are focusing on drinks as a way to attract younger consumers and increase sales.
Q: What are some popular drink trends in the fast-food industry?
A: Popular drink trends include flavored lemonades, iced coffee, and energy drinks.
Q: Why are consumers seeking out new and exciting beverages?
A: Consumers are seeking out new and exciting beverages because they offer a way to mix up their routine and try something new.
Q: What are some benefits of focusing on drinks for restaurants?
A: Focusing on drinks can lead to higher profits and increased customer loyalty.
Global Trends and Politics
Newark Air Traffic Controllers Lose Contact with Planes

Introduction to Air Traffic Control Outages
A man stands outside Terminal C with the airport control tower in the background at Newark Liberty International Airport, on May 6, 2025 in Newark, New Jersey. Andres Kudacki | Getty Images
Recent Outage at Newark Liberty International Airport
Air traffic controllers who guide planes in and out of Newark Liberty International Airport lost radar and communication with aircraft before dawn on Friday in another 90-second outage, the Federal Aviation Administration said, hours after the Trump administration unveiled a plan to overhaul the aging technology that keeps U.S. airspace safe. The outage occurred at about 3:55 a.m. ET, the FAA said. There are far fewer aircraft flying overnight, so disruptions were minimal compared with a similar outage on the afternoon of April 28, which snarled air travel for days.
Impact of the Outage
Several controllers took leave because of the stress of that April incident, the FAA said. That exacerbated low staffing levels at the Philadelphia facility tasked with guiding planes in and out of Newark Liberty International Airport in New Jersey, forcing the FAA to slow the airport’s traffic. Like in the April incident, Friday’s outage left controllers unable to communicate with aircraft and their radar screens dark.
Need for Improvements to Air Traffic Control
Airlines and labor groups said in February that the U.S. urgently needs billions of dollars in emergency funding from Congress for improvements to air traffic control, which has faced both staffing shortfalls and outdated equipment.
Conclusion
The recent outages at Newark Liberty International Airport highlight the need for improvements to air traffic control technology and staffing levels. The Federal Aviation Administration and airlines are working together to address these issues and prevent future disruptions to air travel.
FAQs
Q: What happened at Newark Liberty International Airport on Friday?
A: Air traffic controllers lost radar and communication with aircraft for 90 seconds due to a technical outage.
Q: What was the impact of the outage?
A: The outage caused minimal disruptions since it occurred overnight when there are fewer aircraft flying.
Q: What is being done to address the issues with air traffic control?
A: The Trump administration has unveiled a plan to overhaul the aging technology, and airlines and labor groups are seeking emergency funding from Congress for improvements.
Q: How often do outages like this occur?
A: This is the second outage in recent months, with a similar incident occurring on April 28.
Q: What are the main challenges facing air traffic control?
A: Air traffic control is facing staffing shortfalls and outdated equipment, which need to be addressed to prevent future outages and disruptions.
Global Trends and Politics
The Impact of Company Policies on Employee Morale: A Look at the Research

Employee rights and policies play a crucial role in determining the morale of employees within an organization. Effective policies can boost morale, productivity, and job satisfaction, while poorly designed policies can lead to dissatisfaction, turnover, and decreased productivity. In this article, we will delve into the research on the impact of company policies on employee morale, exploring the latest trends and findings.
Understanding Employee Morale
Employee morale refers to the overall attitude and satisfaction of employees towards their job, colleagues, and organization. High morale is characterized by enthusiasm, motivation, and a sense of belonging, while low morale is marked by dissatisfaction, disengagement, and turnover. Research has shown that employee morale is a critical factor in determining organizational performance, with high-morale workplaces experiencing increased productivity, better customer service, and improved employee retention.
Factors Influencing Employee Morale
Several factors contribute to employee morale, including job security, compensation, benefits, work-life balance, and company culture. However, company policies play a significant role in shaping these factors and ultimately influencing employee morale. Policies related to employee rights, such as paid time off, flexible work arrangements, and employee recognition, can greatly impact morale. For instance, a study by Glassdoor found that employees who receive regular recognition and rewards are more likely to be satisfied with their jobs and have higher morale.
Company Policies and Employee Morale
Research has consistently shown that company policies can significantly impact employee morale. A study by the Society for Human Resource Management (SHRM) found that employees who feel that their organization’s policies are fair and supportive are more likely to have higher morale and job satisfaction. On the other hand, policies that are perceived as unfair or restrictive can lead to decreased morale and turnover. For example, a study by the Harvard Business Review found that employees who are subject to strict social media policies are more likely to experience decreased morale and feel that their creativity and autonomy are being stifled.
Flexible Work Arrangements and Morale
Flexible work arrangements, such as telecommuting and flexible hours, have become increasingly popular in recent years. Research has shown that these arrangements can have a positive impact on employee morale, as they allow employees to better balance their work and personal life. A study by Gallup found that employees who work remotely at least some of the time are more likely to have higher morale and engagement than those who work solely in the office. However, some companies, such as IBM and Yahoo!, have faced criticism for reversing their flexible work policies, citing concerns about productivity and collaboration.
Diversity, Equity, and Inclusion Policies
Diversity, equity, and inclusion (DEI) policies are critical in promoting a positive and inclusive work environment. Research has shown that employees who feel that their organization values diversity and inclusion are more likely to have higher morale and job satisfaction. A study by McKinsey found that companies with diverse workforces are more likely to outperform their less diverse peers, and that inclusive environments are associated with increased employee engagement and retention. However, some companies, such as Google and Facebook, have faced criticism for their handling of diversity and inclusion issues, highlighting the need for effective DEI policies.
Employee Recognition and Rewards
Employee recognition and rewards are essential in boosting morale and motivation. Research has shown that employees who receive regular recognition and rewards are more likely to be satisfied with their jobs and have higher morale. A study by the Harvard Business Review found that employees who receive recognition are more likely to experience increased motivation and engagement, and that recognition can be a powerful tool in driving business results. Companies such as Salesforce and Amazon have implemented innovative recognition and rewards programs, such as employee recognition platforms and bonuses, to boost morale and motivation.
Global Trends and Politics
Global trends and politics can significantly impact company policies and employee morale. For instance, the #MeToo movement has led to increased awareness and action on workplace harassment and discrimination, with many companies implementing new policies and training programs to address these issues. Similarly, the COVID-19 pandemic has highlighted the need for flexible work arrangements and employee support, with many companies implementing new policies to support remote work and employee well-being.
Case Study: Microsoft
Microsoft is a company that has made significant strides in promoting employee morale and well-being. The company has implemented a range of policies and programs, including flexible work arrangements, employee recognition and rewards, and diversity and inclusion initiatives. Microsoft has also been recognized for its commitment to employee well-being, with a focus on mental health and work-life balance. The company’s efforts have paid off, with Microsoft ranking as one of the best places to work in the world, according to Fortune magazine.
Conclusion
In conclusion, company policies play a critical role in determining employee morale. Effective policies can boost morale, productivity, and job satisfaction, while poorly designed policies can lead to dissatisfaction, turnover, and decreased productivity. By understanding the factors that influence employee morale and implementing policies that support employee well-being, companies can create a positive and inclusive work environment that drives business success.
Frequently Asked Questions
Q: What is the most important factor in determining employee morale?
A: The most important factor in determining employee morale is a combination of factors, including job security, compensation, benefits, work-life balance, and company culture.
Q: How can companies promote employee morale?
A: Companies can promote employee morale by implementing policies that support employee well-being, such as flexible work arrangements, employee recognition and rewards, and diversity and inclusion initiatives.
Q: What is the impact of flexible work arrangements on employee morale?
A: Flexible work arrangements can have a positive impact on employee morale, as they allow employees to better balance their work and personal life.
Q: Why is diversity, equity, and inclusion important in the workplace?
A: Diversity, equity, and inclusion are critical in promoting a positive and inclusive work environment, and are associated with increased employee engagement, retention, and business success.
Q: How can companies recognize and reward employees effectively?
A: Companies can recognize and reward employees effectively by implementing regular recognition and rewards programs, such as employee recognition platforms and bonuses, and by providing opportunities for growth and development.
Global Trends and Politics
Krispy Kreme Stock Plunges After McDonald’s Rollout Pause

Introduction to Krispy Kreme’s Stock Plunge
Krispy Kreme stock plunged 24% on Thursday after the doughnut chain said it is "reassessing" its rollout with McDonald’s and pulled its full-year outlook in part due to economic "softness." Krispy Kreme is not planning to launch its doughnuts in any additional McDonald’s locations in the second quarter, suspending a nationwide rollout. As of March 30, more than 2,400 of the burger chain’s roughly 13,500 domestic locations carried Krispy Kreme doughnuts.
CEO’s Statement on the Rollout
"I remain confident in the long-term national opportunity, but we need to work together with them to identify levers to improve sales," Krispy Kreme CEO Josh Charlesworth said. Over the last year, Krispy Kreme shares have shed more than 70% of their value, dragging the company’s market value down to less than $600 million.
Analyst’s Downgrade of the Stock
Truist downgraded the stock on Thursday from buy to hold. "We are shocked by the speed at which the story fell apart," Truist analyst Bill Chappell wrote. "… We no longer have high conviction in management’s previously stated strategy and execution of these initiatives, and it will likely take several quarters before we or investors can regain confidence."
The Rollout and Sales Projections
The two restaurant companies announced more than a year ago that Krispy Kreme doughnuts would be sold in all McDonald’s U.S. locations by the end of 2026. The rollout began roughly six months ago. While the beginning phases were promising, sales fell below projections, Krispy Kreme executives said on Thursday.
Economic Factors Affecting Sales
As consumers worry about the broader economy and a potential recession, they have been pulling back their spending at restaurants. McDonald’s reported a 3.6% decline in its U.S. same-store sales for the first quarter. McDonald’s CEO Chris Kempczinski said that the fast-food industry’s traffic fell as middle- and low-income diners visited restaurants less frequently.
Profitability Concerns
For Krispy Kreme, profitability appears to be the key reason for slowing the rollout with McDonald’s. "However, we are seeing that after the initial marketing launch demand dropped below our expectations requiring intervention to deliver sustainable, profitable growth," Charlesworth told analysts on the company’s conference call. "We are partnering with McDonald’s to increase sales by stimulating higher demand and cutting costs by simplifying operations," he added. "At the same time, we are reassessing our deployment schedule together with McDonald’s as we work to achieve a profitable business model for all parties."
Financial Performance
Krispy Kreme reported a net loss of $33 million for the quarter ended March 30. To supply all of McDonald’s U.S. restaurants, Krispy Kreme was investing in expanding capacity quickly, which weighed on profits. In the last year, the company has reported three quarters of net losses.
Business Model and Location Optimization
The company uses a "hub and spoke" model that lets it make and distribute its treats efficiently. Production hubs, which are either stores or doughnut factories, send off freshly made doughnuts every day to retail locations such as grocery stores and gas stations. Krispy Kreme is looking to prune its unprofitable locations, which could affect up to 10% of its U.S. network.
Outlook and Future Plans
Krispy Kreme also pulled its 2025 outlook, citing "macroeconomic softness" and uncertainty around the schedule for the McDonald’s partnership.
Conclusion
In conclusion, Krispy Kreme’s stock plunge is a result of the company’s struggles with its rollout with McDonald’s and the economic softness affecting consumer spending. The company is reassessing its strategy and working to achieve a profitable business model.
FAQs
Q: What is the reason for Krispy Kreme’s stock plunge?
A: Krispy Kreme’s stock plunged due to the company’s decision to reassess its rollout with McDonald’s and pull its full-year outlook, citing economic softness.
Q: How many McDonald’s locations currently carry Krispy Kreme doughnuts?
A: As of March 30, more than 2,400 of the burger chain’s roughly 13,500 domestic locations carried Krispy Kreme doughnuts.
Q: What is the "hub and spoke" model used by Krispy Kreme?
A: The "hub and spoke" model is a distribution system where production hubs send off freshly made doughnuts to retail locations.
Q: What is the expected impact of the location optimization on Krispy Kreme’s U.S. network?
A: The location optimization could affect up to 10% of Krispy Kreme’s U.S. network, as the company looks to prune its unprofitable locations.
-
Career Advice5 months ago
Interview with Dr. Kristy K. Taylor, WORxK Global News Magazine Founder
-
Diversity and Inclusion (DEIA)5 months ago
Sarah Herrlinger Talks AirPods Pro Hearing Aid
-
Career Advice5 months ago
NetWork Your Way to Success: Top Tips for Maximizing Your Professional Network
-
Changemaker Interviews4 months ago
Unlocking Human Potential: Kim Groshek’s Journey to Transforming Leadership and Stress Resilience
-
Diversity and Inclusion (DEIA)5 months ago
The Power of Belonging: Why Feeling Accepted Matters in the Workplace
-
Global Trends and Politics5 months ago
Health-care stocks fall after Warren PBM bill, Brian Thompson shooting
-
Global Trends and Politics5 months ago
Unionization Goes Mainstream: How the Changing Workforce is Driving Demand for Collective Bargaining
-
Training and Development5 months ago
Level Up: How Upskilling Can Help You Stay Ahead of the Curve in a Rapidly Changing Industry